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Due to childhood illness, Laura Hudson has been completely bald since she was nine years old. Laura's hair loss is due to Alopecia Universalis, an auto-immune disorder for which there is no cure.

Laura says, "I would have given anything to have someone tell me they understood what I was going through, that it was OK to be different, that if I just hung in there and was strong I would be victorious. It would have made all the difference in the world. I could have been spared so many doubts, questions and fears. Since I didn't have that person, I want to be that person."

Laura Hudson is a motivational speaker and the Marketing Director for Aviv Moon Productions.

Tuesday, January 24, 2012

My son is not a Social Media Strategist - neither is my Mother!

Oh yeah - they said it! All Facebook (The Unofficial Facebook Resource) had the most awesome post today. That post is 3 Signs Your Facebook Marketing Needs to Get Serious.

Deep breath here - and I'm so glad they did!

As a Social Media Coordinator, I hear stories all of the time about how this person pays their neice in nail polish so they don't understand why a company hires someone like me. OR, "We get a huge response to our posts already." Huge response is appearantly equal to 6 likes and a "you're great" comment by the person's sister.

Imagine this scenerio, you cut your finger off and your niece (who failed English and got suspended for smoking in the bathroom) offers to sew it back on for you... What do you do? Yeah, that seems ridiculous but small business owners take this approach to Social Media marketing more than I care to admit.

My point is this, if you want your finger to be connected crooked and painfully - hand your niece a needle and some thread. If you want your Social Media Campaign to be irrelevent and a failure - make her an admin on your Facebook page.

Leave the injuries to your doctor and your Social Media to someone like me.

Just sayin...